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Posted on Feb 25, 2010 under Ad Programs |Advertising management
You can manage your ad delivery easily and effectively. Open AdStream is designed for publishers and advertising network owners who want to get the most value from their ad inventory. Choose which ads are delivered on your site, receive real-time updates on campaign status and easily access comprehensive revenue reports. From web site analytics and behavioral targeting, to video and rich media capabilities and contract management, Open AdStream brings you a complete advertising management system. You can forecast sales and available inventory and automate critical data from sales information to traffic patterns. Key metrics are regularly fed into our ad management system — making it smarter, keeping you informed, and providing the most value.
Web site representation
We can work with you to get your audience to the right advertisers. Let us give your site exposure to leading advertisers and advertising agencies all over the world with our Global Web Alliance. With over 950 web sites all over the world, it reaches up to 121 million unique users every month. Benefit from advanced targeting, cross platform delivery and state of the art reporting and data analysis. You’ll have access to audience intelligence and inventory management data that will ensure that you’re working smarter than ever.
Lead generation
A comprehensive search marketing strategy and display advertising are powerful lead generators, even more powerful when working together. We’ll work with you to make sure that your search marketing is on target with the right strategy and technology, fueled by ongoing optimization. Your display advertising becomes highly effective with precise targeting, retargeting and optimization that serves up the right ad at the right time to the right person. Our team’s expertise covers it all and focuses on building your web business.
Targeting and retention
When you can effectively target your audience and know what’s attracting them, then you know how to retain them. With Open AdStream, the science of behavioral targeting is simplified to just one-click. Our behavioral targeting gives you the ability to deliver the right audience to your advertisers, and even more important to understand their behaviors enough to keep them coming back again and again. With Open AdStream, you can also retarget your audience when they return to your site or another site on our Global Web Alliance, based upon their previous behavior. Tell us who you want to target and we’ll deliver the audience to you.
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